ABOUT
One project of a studio that
builds for people.
The Living AI Atlas is not a company. It is one project of Coding As Creating — and it is given away because that is what the studio set out to do.
Coding As Creating
Coding As Creating is an AI-native venture studio, founded in the Netherlands in 2023. Its purpose is to turn complex human and societal challenges into useful, accessible digital products — small tools and carefully governed experiences that contribute to a healthier, more sustainable, informed, and more human society.
The belief behind it is that the most important products of the next decade may not be the biggest platforms, but focused tools: something that helps one person build a healthier routine, one community take part, one learner understand a hard subject, or one decision become a little wiser.
What it works on
The studio’s work is organised around four connected themes:
- Healthy lives — habits, wellbeing, prevention, accessibility, and a more intentional everyday life.
- Sustainable living — energy, circularity, food, mobility, and everyday environmental choices.
- Stronger communities — participation, education, inclusion, and social resilience.
- Truth and understanding — media literacy, historical awareness, and responsible AI.
The Living AI Atlas belongs to the last of these: helping people understand AI well enough to use it with judgment, and to keep their footing as it arrives in ordinary life.
Where this project fits
The studio runs two tracks against the same build loop. Ventures are commercial products, alongside the Enterprise AI client work that funds the studio today. Open initiatives are free, studio-funded work on problems that matter more than they monetise. The Living AI Atlas is one of those open initiatives — which is why it carries no advertising, no subscription, and no paywall, and why it is built in the open with its unfinished parts labelled honestly.
Why it is free, and how support fits
The public learning is meant to stay free. It does not depend on advertising, affiliate links, behavioural tracking, selling learner data, or hiding essential safety knowledge behind a subscription. The studio funds the open work; voluntary contributions and larger backing help it go further and faster — finishing the map, putting every page in front of outside experts, building more places to practise, and reaching more people around the world. The support page is the honest account of exactly what a contribution does and does not buy.
Reaching the studio
You can read more about Coding As Creating and its wider portfolio at codingascreating.com, or write to support@codingascreating.com. If something in the Atlas is unclear, out of date, or hard to use, the accessibility page takes reports directly.